21 Years Later - Why The Change?
Change is good. Change is necessary. Change is progress. We all need to change our perspective, our views, our goals and our habits if we’re to evolve. This is why after 21 years; POWER Consulting has evolved into Buzz Worthy Success.
When POWER Consulting was started, we lived in a different world. It was 1989. Two years earlier, Gordon Gekko taught us all what true power was in the movie “Wall Street”. The power brokers ran just about everything and power was, well, it was power! The companies with the most power grew the quickest and those in power made the big decisions. Power was cool and power was hot. It was 1989 and it was about being the most powerful and not making excuses for it.
As time went by, POWER Consulting took on many roles to many photographers. The one constant that always came to the surface was success. Everything we taught and everything we believed in was about creating more successful photographers. Why did we push so hard in this profession? It’s because we both believe in the medium. We believe in the magic of creating images. We believe in the spirit of stopping that one instant in time for people to enjoy. We love photography!
A few years ago we realized that our dream and our mission were getting much bigger than POWER Consulting. What could we do? We had been POWER Consulting since 1989! After all, we couldn’t just change direction, could we? After much soul searching, we knew that we had outgrown POWER Consulting. The spirit behind POWER had changed. The world had changed. It wasn’t about “power” anymore. It wasn’t even about marketing anymore! Everyone was on the “marketing” bandwagon and we knew that success had become so much more than just marketing! Success was now about something different. Success is now about sharing a story with a community of interested people. We wanted our new company to encompass everyone with a spirit of success. We wanted our new platform to be about a community; a community of people all caring about each other; caring about the profession of photography; caring about each other’s success and most of all; caring about the success of the group as a whole. This is how Buzz Worthy Success was born.
Every business wants and needs to create a buzz. The buzz your business generates creates clients, delivers cash flow, builds your reputation and allows you to dominate your market. One thing leaders in every industry have realized is; the need to create a constant and never ending stream of buzz that will attract new clients who will become clients for life is one of the biggest keys to success there is! One thing you can never have too much of is buzz. Yet, buzz is the one thing that’s overlooked at most businesses.
Will you be a part of our Buzz Worthy community? Will you answer the call? This is more than a company with a new name. This is a mission that has been 21 years in the making. This is going to be about a group of people all working together to foster new ideas; new concepts and new ways of thinking about success. Every member of this community will have a voice and we will do everything in our power to be sure that everyone who desires the life of their design; will live that life!
Change; do you need it at your business? You know the answer.



Comments